PLAIN ENGLISH BUSINESS FINANCE
Making Sense of the World of Numbers
Trusted by Business Owners in 15+ Countries
30+ Years
Real-World Experience
Thousands of Business Leaders Helped
Trusted by Business Owners in 15+ Countries
40+ Years
Real-World Experience
10,000+
Business Leaders Helped
THE COMPLETE COURSE
Financial Clarity for Business Leaders
Learn to understand financial statements, performance, and business decisions in plain English—without becoming an accountant.
For more than 30 years, Mike has helped organizations and business leaders make better financial decisions through practical understanding, not unnecessary complexity.
What Makes This Course Different?
Why This Course Exists
Most business leaders weren't trained to interpret financial information.
Yet every important business decision depends on understanding it.
Many executives rely entirely on accountants or finance teams not because they lack intelligence, but because financial information is often presented in a language that feels unnecessarily complex.
❝
Business leaders
don't need
accounting theory.
They need
financial clarity."
— Mike Fletcher
Is This Course Right For You?
Business Owners
Who want greater confidence
when reviewing financial
performance.
Executives
Who need to make informed
strategic decisions without
relying on technical jargon.
Managers & Directors
Who work with budgets,
forecasts, reports, and
performance data.
Here are the three ways in which this course is truly different
1.
First the course is delivered in plain English, with minimal jargon: I will not baffle you with accounting mechanics. I use practical, real-world examples gathered from 30 years of teaching business leaders across the globe. Unlike most accountant instructors, I have had practical experience in retail, publishing, manufacturing, banking, not-for-profit organizations and service industries. I teach about real-world execution, not textbook theory. When accounting terms are necessary, I explain them in everyday language.
2.
Second, I do not try to teach you accounting or turn you into a bookkeeper. If you want to learn how to drive a car well, you do not need a course on how the engine works. It is the same with financial expertise. Yes, part of the curriculum explains the fundamentals of accounting, but only so you understand how accounting systems work. More importantly, I teach you how to get the critical information you need to run your enterprise successfully.
3.
Third, and perhaps most important, the course is constructed around a framework called the Triple Bottom Line. The Triple Bottom Line says that to evaluate and manage a project or organization properly, you need to consider three Ps: Profit, People and Planet. Profit covers the financial operations of the business, and that is obviously a focus of the course. But you must also consider People—your human capital—and Planet, the environmental and sustainability aspects of your organization. You cannot run an organization strictly by the numbers. You will see why combining financial and non-financial information matters is a component that is largely missing from conventional “Finance for the Non-Financial Manager” training
Learn how to apply this broad framework to your enterprise so you can better see the bigger picture.
What You'll Learn
4 Distinct parts
36 individual Modules
Part 1
Foundations
How people think about money, our attitudes and biases, why we count and pay so much attention to numbers, where accounting came from, and both the power and limitations of financial information.
Part 2
Mechanics
How financial statements are structured, the elements of cash flow, assets, liabilities, equity, revenue, expenses and the notes behind the figures. But I don’t try to teach accounting; I give you enough understanding of what your bookkeeper and accountant do so that you can use the resulting information intelligently.
Part 3
Analysis
Perhaps the most key element for business leaders. This is where you learn how to get the information you need for better decision-making: the right information, in the right form, at the right time. That includes management systems, comparisons, ratios, key performance indicators, budgeting, forecasting, red flags and the 80/20 principle.
Part 4
Context
Finance in the broader context: people, financial wellness, building human capital, environmental performance, preparedness for ESG requirements and reporting, financing growth, proper use of debt, setting prices correctly, dealing with outside advisers and financial leadership.
Traditional Clarity Course
Accounting terminology
Theory focused
Complex language
Academic examples
Information overload
Traditional Clarity Course
Plain English expectation
Practical business application
Holistic approach
Real world business situations
Clear structured learning
Built on Four Decades of Experience
I didn't follow the traditional accounting career. I worked in jobs where financial decisions affected real businesses, real people, and real outcomes. Retail, publishing, manufacturing, banking, not-for-profit, government and service industries
I saw the same challenge repeated over and over.
Highly capable leaders were making important decisions without truly understanding the financial information placed in front of them.
That realization shaped the course you're about to take.
After this course, you'll be able to:
Learn the strengths and weaknesses of accounting (and accountants!)
Read financial reports with greater confidence
Ask better financial questions
Get the right information in the right form at the right time
Understand how your people drive your business performance
Include environmental factors in your enterprise plan
Make stronger more holistic strategic decisions
Communicate more confidently with finance advisers
Your Learning Experience
Video
Lessons
Clear, step-by step explanations in plain English.
Downloads & Resources
Templates, guides, and checklists to apply
immediately.
Practical Examples
This is a Real-world scenarios
from businesses
like yours.
INVESTMENT IN YOUR FINANCIAL CLARITY
Financial Clarity Course
Self-paced learning – start anytime
36 comprehensive modules
Lifetime access – learn at your own pace
Downloadable resources and templates
Zoom phone calls support
30-day guarantee
ONE-TIME INVESTMENT
$795 $395 USD
Secure Checkout
Instant Access
No Recurring Fees
Frequently Asked Questions
"I've never been strong with numbers or math. Will I be able to follow this?"
Yes. The course was built for intelligent people who have never been taught business finance in plain English. It uses examples, explanations and worksheets rather than technical accounting exercises.
"Is this program applicable for a newer business or startup?"
It is especially valuable early on. Establishing sound habits around such concepts as working capital, gross margins, and cash flow timing before your enterprise scales up will prevent costly mistakes down the road.
Is it suitable for an established enterprise?
Yes. Established companies often have more data but not necessarily more clarity. The course helps leadership teams streamline reporting, focus on vital metrics, and align financial metrics with operational strategy. That means connecting financial information with action.
Do I need special accounting software?
No particular accounting package is required. The course teaches concepts and decisions that apply whether you use Xero, QuickBooks, Sage, custom spreadsheets, or reports prepared by an external bookkeeper.
How much time will it take?
The core video lessons total roughly 10 hours across the entire program (15–20 minutes per module). How much additional time you spend working through the backup material, and applying the Excel templates and Word documents to your business is entirely up to you.
Why is the launch price lower?
The standard value is $795. The $395 launch price recognizes that the first cohort is joining during the initial rollout. The price then moves to $495 before reaching the full standard level.
What if I already have a bookkeeper or an accountant?
Good. This course helps you have far more productive strategic conversations with your financial advisers, allowing you to get greater value from their expertise. The Financial Clarity Course does not replace professional advice; it improves your ability to use it.
Ready to Understand Your Numbers with Confidence?
Join business leaders who are choosing clarity over complexity
Secure Checkout
Instant Access
No Recurring Fees
PLAIN ENGLISH BUSINESS FINANCE
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